I directed, filmed, and edited this 2-minute concept ad to capture Coca-Cola’s classic feel-good energy. The tagline, “Happiness tastes like this. One sip. One smile.” highlights how simple moments spark joy, connection, and nostalgia, reminding us why Coca-Cola has always felt like happiness in a bottle.
A documentary-style social video capturing genuine college-student love for Ben & Jerry’s. It id designed to feel real, unscripted, and community-driven.
Tagline: There’s ice cream, and then there’s Ben & Jerry’s.
I created a short, documentary-style video exploring why college students choose Ben & Jerry’s over other ice cream brands. Through student interviews and candid b-roll, the piece highlights the brand’s unique flavors, emotional connection, and sense of comfort in everyday college life.
I produced and edited a short-form journalism video highlighting a woman’s journey of adopting five rescue dogs, focusing on personal storytelling, emotional connection, and human-interest reporting.